‘’Design -driven thinking is a system prepared for vision makers, rule makers, and challengers, who try to design future companies, challenging old business models.’’ Alexander Osterwalder
It is a training aiming to instill participants popular currents in recent time with the method of learning by experiencing. Design-driven thinking, which has gained importance in recent years, is taking more place both academically and in application. After defining this design-driven thinking within theoretical framework, this concept will be reinforced with examples from real life and opinion sharing of the instructor who have experienced it.
In this design thinking training program, we aim to analyze virtual/real business ideas with their all dimensions and to prepare their designs so that they can be presented to investment circles/company managements.
In the design thinking training, we aim at following achievements:
- Systematic and analytical thinking of participants,
- Listening others and attaining innovation making skill together with them,
- Working together and learning idea development techniques,
- Improvement of presentation and rhetoric qualifications and skills, which are indispensable components for success in business life.
- Persona- Value Proposition – Business Model making practices
Along with theoretical and applied knowledge, we will utilize various training methods and techniques, in particular case presentations, such as presentations, computer applications, group and project works.
It should be noted that it is an active seminar other than a conventional course. There will be reading tasks on crucial subjects discussed during the training.
Design-driven thinking and innovation training aim to cater for a systematic way of doing these for people who want to start up a new business, business persons who need an innovative perspective to develop their business and anyone who desires to think in an innovative way in every stage of life.
- For a professional employee who would like to make an enterprise and who has this potential for this, instruction of the system that will ensure create entrepreneur ecosystem in the company for which this employee work and have top management’s support.
- Learning by experiencing techniques that will enable us to persuade people to our ideas, reach our objectives and keep our performance.
- Getting rid of existent models with idea development (IDEANATION) techniques, using our minds much more efficiently, producing analytical bright ideas in groups.
– This program is designed for top managers. Manager who will lead the change.
– Those who manage creative groups and design teams.
– All managers who would like to specialize in the subject of listening